Buffini & Company presents OPTIMIZE

AUGUST 14

FREE VIRTUAL EVENT
VIP IN-PERSON EXPERIENCE

Register now

Bold Predictions Just Got an Upgrade ...
Introducing Optimize

Even in this market, Buffini Coached Members are earning 10X more than their peers. This August, Brian Buffini will reveal how at Optimize – a FREE virtual event featuring AI expert Michael Thorne. Optimize is a response to the market’s pulse and will help you tap into your potential to adapt and thrive in this evolving real estate landscape.

In this one-day virtual masterclass, you’ll get success strategies from real estate’s top coach and one of AI’s most forward-thinking minds:

  • What top agents are doing right now to win
  • How to use AI to boost productivity – without hiring a tech team
  • Brian’s Bold Predictions for the market and how to act on them
  • Tools to finally run your business, instead of chasing it
Register now

Brian Buffini has coached over 4 million agents whose businesses drive more than 10% of all North American transactions. Michael Thorne will show you how to use AI to save time, reduce stress, and stand out in your market.

Seats are limited. Don’t get left behind.

Register now

Featured Sessions

Bold Predictions 2025 - Real Estate Market Trends

Brian Buffini's "Bold Predictions"

Bold Predictions has been a cornerstone event for real estate professionals for over 15 years, delivering crucial market insights, economic forecasts, and actionable strategies to keep you ahead of the game. Don’t miss this crucial industry update – now part of Optimize.

Check out Brian Buffini's full bio here.

Leveraging Artificial Intelligence

A marketing and AI visionary with over 30 years in the real estate industry, Michael Thorne empowers professionals to harness AI for better business operations and stronger client relationships. He’ll share actionable insights to help you work smarter, close more deals, elevate customer experiences and prepare for AI’s future impact on the industry.

Check out Michael Thorne's full bio here.

Master AI in Real Estate with One Bootcamp
Members Who Are Killin' It: Brian Buffini & Panel

Members Who Are Killin' It: Brian Buffini & Panel

Hear from a group of top producing industry pros and learn:

  • How the best systemize to win
  • Tips and tricks from real estate’s top agents
  • Proven playbooks you can steal and scale

Your speakers

Brian Buffini - Chairman and Founder, Buffini & Company

Brian Buffini

Legendary Real Estate Coach, Business Strategist, and Success Expert

Michael Thorne

Real Estate Marketing & AI Visionary

Two Ways to Optimize. One Big Opportunity.

VIRTUAL EXPERIENCE

August 14 | 9 a.m. - 12.30 p.m. PST
$399 value — yours FREE
  • Access to Optimize Broadcast
  • Expert Business Coaching
  • Second-Half Business Action Plan
  • Access from Anywhere
  • Be Part of Global Success Community
Register now

VIP STUDIO AUDIENCE EXPERIENCE

August 13 - 14
$ 795USD
  • Private “Vegas Moment” Evening Celebration
  • Studio Audience + Behind-the-Scenes Access
  • VIP Breakfast, Snacks + Networking Lunch
  • Exclusive In-Person Coaching Session
  • Intimate Networking with Industry Elites
Register now
Only 300 Spots Available

*Additionally, when an LC or O2O Member purchases a ticket, they’ll receive a promo code they can share with others—allowing them to buy tickets for just $45 each! 

Pre-order access to all three of the remaining Buffini Coaching LIVE 2025 virtual experiences (including MOTIVATE) and save 20% of the total. This bundle discount applies to both General Admission and Coaching Member pricing.

Get your season pass here!

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©2025 Buffini & Company.

Brian Buffini

Buffini & Company Founder & Chairman | NYT Bestselling Author | Global Voice on Business & Success

Brian Buffini is a force of nature in the world of business, leadership and personal growth. As the founder and chairman of Buffini & Company, the largest business coaching company in North America, he turned a simple belief into a global movement: that people can do better, be better, and live better. Millions who have tried, have.

A captivating storyteller and one of the most sought-after speakers in the world, Brian has inspired audiences across industries with his unmatched blend of wit, wisdom and real-world strategy. Through his stage and his mic, he’s interviewed everyone from astronauts to Oscar winners, bringing powerful life lessons to audiences worldwide.

A New York Times bestselling author and inductee into the Real Estate Hall of Fame, Brian’s impact stretches far beyond real estate. He’s a champion of the entrepreneurial spirit and a relentless advocate for helping people build lives of meaning, freedom and abundance.

Brian doesn’t just teach success: he lives it. And he’s on a mission to help others do the same.

Connect: Website | Facebook | Twitter | Instagram 

Brian Buffini is the founder and chairman of Buffini & Company, the largest training and coaching company in North America. Based in Carlsbad, California, Buffini & Company has trained more than 3 million business professionals in 41 countries and has coached more than 25,000 business people.

Born and raised in Dublin, Ireland, Brian emigrated to San Diego in 1986, where he became the classic American rags-to-riches story. After becoming one of the nation’s top performing REALTORS®, he founded Buffini & Company — an organization that provides a unique and highly-effective lead generation system. In addition, Brian’s podcast, The Brian Buffini Show, has more than 12 million listeners in 178 countries. In 2017, he became a New York Times, Amazon and Wall Street Journal best-selling author with his latest book, “The Emigrant Edge.”

Today, Brian travels the world sharing a message of encouragement about how to “live the good life.” He has been inducted into the RISMedia Real Estate Newsmakers Hall of Fame and has been recognized in the Swanepoel Power 200. Brian and his bride, Beverly — co-founder of Buffini & Company — have six children and reside in Southern California.

Michael Thorne

Real Estate Marketing & AI Visionary

Marketing and AI visionary Michael Thorne has more than 30 years experience in the real estate industry.

First getting his real estate license at 19, today he works with the Thorne Maisey Bongers Real Estate Group in Langley, BC.  As the leading AI voice in the industry, Thorne delivers insights and real-world applications on how agents can use tech to enhance the relational aspect of this business.